Alison Hague

Alison Hague


Having graduated from Oxford University with an honours degree in Engineering Science, Alison joined Dehns in 1987 and became a partner in 1998.


Type of clients and client work 

Alison handles trade mark and design work for a wide range of clients and patent work, mainly in the field of mechanical engineering.

Alison has experience of filing UK and EU-wide applications for customs action as well as liaising with associates to file national applications for customs action in other EU territories. Her experience includes pro-actively requesting customs monitoring with customs authorities as part of an anti-counterfeiting strategy as well as reacting to ex-officio customs notifications. 

Alison has handled customs matters for a well-known entertainment brand since at least 2011 and regularly assists them with requesting destruction of a wide range of counterfeit products from small consignments to shipments of several thousand items. She has also had experience handling customs matters outside of the EU, e.g. Israel.      



Alison handles patent work in various engineering fields, but particularly in mechanical engineering, robotics and control systems.

She manages all aspects of international trade mark portfolios in a wide range of fields including entertainment, merchandising and fashion. Alison provides strategic advice regarding trade mark protection and she has substantial experience in handling trade mark applications and oppositions before the United Kingdom and European Union Trade Mark offices and in numerous other territories through local firms of overseas associates.

Alison also handles registered designs.


Qualifications and Memberships 

  • Certificate in Intellectual Property Law, Queen Mary College, University of London
  • UK Registered Patent Attorney, 1993
  • European Patent Attorney, 1992
  • UK Registered Trade Mark Attorney, 1994
  • Professional Representative before the EUIPO, 1995
  • Fellow of the Chartered Institute of Patent Attorneys
  • Chartered Institute of Trade Mark Attorneys


Higher Education 

MA Oxford University, Engineering Science, 1987




‘Trade Marks or Designs - so many choices!’, Fashion Capital, April 2014

‘Is your Brand at Risk of Hijacking?’, Director of Finance, March 2014

‘Protecting your Brand in China’, Fashion Capital, March 2014